Spotlights
Spotlight: Salesfire’s Annam Y Talks Global Nature of Affiliate Channel
I had the distinct pleasure of speaking with the ever interesting and bubbly Annam Y, a partnerships lead at Salesfire, which is located in the UK, specifically in Middlesbrough, North…
Network Spotlight: Rakuten Advertising’s Cary Pierce on Affiliate Marketing
I had the distinct pleasure of speaking with Rakuten Advertising’s Agency Services Manager Cary Pierce, who’s based out of Tampa, Florida and was able to discuss working in the field…
Honey & Advertise Purple Guide Clients Out of COVID-19 Trouble – Case Study
Link to full Advertise Purple and Honey collaborative case study March 2020 was a shocking and difficult time for many. Regardless of whether your job security was threatened or taken…
Beefed Up International Accounts Team Takes AdPurp’s Global Presence Step Further
It’s no secret that the world has become increasingly globalized and interconnected. Whether you live in Paris, France or Paris, Texas, if you have a WiFi connection, you can access…
Affiliate Spotlight: Q+A with CEO of Finance Blog Money Crashers
As the famous expression goes,” money makes the world go round,” which is why we were super excited to touch base with the site runner for the popular financial blog,…
Teambuilding.com Brings Much Needed Joy & Excitement to Remote Teams
In case you missed it, last week I wrote about some great Work From Home (WFH as we call it in the biz) events that our team had put together…
Affiliate Spotlight: NMPi Case Study and Q+A with Danny Fishbein
Strategic partnerships matter in the agency world. That said, our partnerships team works closely with affiliates of all kinds, recruiting, onboarding, and maintaining relationships with them; with the goal in…
Causes We Love: Dreamcenter.org
“Love thy neighbor.” Regardless of whether you’re a religious person, I think it’s important to keep in mind one aspect of the ten commandments I personally agree with most. To…
Affiliate Spotlight: Q+A with Wickfire’s Chelseah Murphy on Resiliency of the Affiliate Channel
At Advertise Purple, we have many partnerships with great digital marketing experts across the country and even the globe. More recently, we’ve highlighted our relationships with a few of those…
Affiliate Spotlight: Case Study and Q+A with UpSellit Director of Marketing, Anthony Villegas
For the co-branded UpSellit and Advertise Purple case study, click here. When it comes to highlighting our favorite affiliates, it can be difficult to pin down where to begin. Advertise…
Affiliate Spotlight: Lauren Cooley of RetailMeNot on Back-to-school & Post-COVID Market Trends
I think we can all agree, as society slowly reopens, there is ample opportunity for our economy to kick back into gear and move us towards better days. I’m proud…
Network Spotlight: CJ Affiliate’s Sean Longman on COVID-19 Impact + the Future of Affiliate
In the fast-moving world of affiliate marketing, if you plan to adapt and evolve along with the industry, you better establish some great relationships. We at Advertise Purple know we’re…