Industry Happenings
The 5 Best Ways To Drive Traffic To Your Website
Website traffic is the lifeblood of every online business. More visitors to your website means more potential customers seeing your products. The more people you get in front of, the…
Affiliate Marketing Strategies for 2019
As the digital landscape changes, affiliate marketing strategies also need to adapt to keep up with the pace. Search engine optimization, email marketing, and the classic product review format are…
Advertise Purple: Where Happy Employees Lead to Award-Winning Revenue Growth
You always hear about “work-life balance” at companies looking to attract stellar new hires. I mean, it makes sense. You want your employees to be smart and capable, but even…
An Argument Against ‘Buffet Logic’, For Affiliate Marketing
I have a confession. I am addicted to the $13.99 all you can eat buffet down the street from my apartment. Mind you; I use ‘buffet logic’ when reviewing the…
6 Tips For Training Millennials
Millennials get a bad rep. For no real reason. While some employers may claim they’re hesitant to hire us, believing we’re all lazy and self-absorbed, Advertise Purple has come to…
Successfully Measuring the ROI of Influencer Marketing
Influencer marketing is one of the hottest channels of the last few years. It’s grown into a multi-million-dollar industry and doesn’t look set to slow down any time soon. Part…
How Searching for the Right Marketing Affiliates Without Help Can Be Like Shopping in the World’s Most Confusing Grocery Store
Affiliate marketing described in the form of a somewhat aggressive (but accurate) analogy based on supermarkets: Imagine a massive fully-stocked supermarket without any labels in the aisles and items presented…
What is an Affiliate Program? Thought You’d Never Ask…
Are you thinking about signing up to an affiliate program or running one for yourself? Affiliate marketing is one of the fastest growing digital channels thanks to its strong ROI.…
The Secret to Hiring the Best Affiliate Account Managers in the Game
In order for Advertise Purple to deliver on our promise of superior affiliate management, we rely on having the best team possible. So when it comes to the hiring process,…
How Unlimited PTO Positively Affects Employees
Offering unlimited PTO might sound like a sure-fire way for employees to abandon all work, but we’ve noticed the opposite; We find ourselves encouraging our team members to take more time off for themselves.
Affiliate Marketing 101
Curious about affiliate marketing and how it can help build your business? You’ve come to the right place. But to understand affiliate marketing, one must first understand all the components…
5 Reasons to Start Affiliate Marketing Right Now
Affiliate marketing is more popular than ever and only looks set to grow. It currently drives 16% of e-commerce sales, equal to email marketing and ahead of both social and…